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FProduct Marketing Manager-Virtualization Management at VMware
3 applicants
at Ernie Salle in United States
Product Marketing Manager, Virtualization Management
This position represents an outstanding opportunity for a super enthusiastic, high-energy, technology-passionate, success-driven individual.
Since you've worked with one of the top consulting firms, we know you are exceptionally bright and well-educated. As VMware drives our private cloud initiative forward, we need exceptionally astute Product Marketing Managers to champion our message. Specific Cloud experience is not necessarily needed, but big energy, big enthusiasm, big passion, and great communication skills are. In this role you'll be working on the most strategic and highest visibility initiatives at VMware. Join the evolution of the Private Cloud.
VMware (NYSE: VMW), the global leader in Business Infrastructure Virtualization, delivers proven virtualization solutions —from the desktop through the datacenter and to the cloud—that energize business, while saving energy. IT organizations in companies of all sizes rely on VMware and its industry-leading platform, VMware vSphere™, to achieve a more efficient, controlled and flexible IT environment. With 2008 revenues of $1.9 billion and more than 150,000 customers and 22,000 partners, VMware delivers the world’s most trusted solutions for virtualization, a strategic initiative that consistently ranks as a top priority among CIOs. VMware’s award-winning technology, market-leading position and culture of excellence provide our 7,000+ employees in 40+ locations worldwide with a platform for professional growth and the excitement of being an early-stage innovator.
The Product Marketing team in the Server Business Unit owns the go-to-market plan for VMware’s flagship datacenter product lines vSphere and vCenter, and is responsible for driving the execution of the go to market plan.
Product Marketing Manager, Virtualization Management
Product Marketing Manager for Virtualization Management owns the go to market plan for a specific vCenter products or set of products.
Job Description:
• Develop analyses of market size and potential, and customer buying behavior. Define the target markets for specific products and solutions. Develop customer segmentations based on firm-o-graphics (company size, industry, geography) and demographics (system administrator, Windows user, Linux user).
• Determine packaging and pricing for assigned product or set of products to optimize revenue generation in each target market segment.
• Develop appropriate positioning and messaging for different level audiences (end user, IT Manager, CXO) and for different target segments.
• Perform competitive analysis, define and communicate key VMware advantages.
• Create the whole spectrum of sales tools and collateral (PowerPoint presentations, datasheets, white papers, customer case studies, demos, and training materials) to communicate the value proposition of VMware’s products and solutions to customers and partners.
• Develop the sales and channel strategy for specific products and solutions. Analyze the sales cycle and channel mix for specific products and solutions, and formulate ideas and approaches to optimize the selling process.
• Define the overall marketing strategy for specific products and solutions. Work closely with corporate marketing to determine and execute lead generation, analyst relations, and public relations programs. Project-manage product launches.
• Create and drive innovative initiatives to drive the fast proliferation of VMware products and solutions.
Qualifications:
• BA/BS in Computer Science or equivalent; MBA desired but not required.
• Minimum 5 yrs leadership experience in technology product marketing or product management.
• Domain expertise in enterprise systems management helpful but not required.
• Technical background, preferably in datacenter or infrastructure software space, helpful but not required. Aptitude to quickly come up to speed on new technology concepts. Passion to evangelize a disruptive new technology.
• Excellent written and verbal communications skills. Ability to translate technology features into business benefits. Previous experience interacting with and presenting to C-level executives.
This position represents an outstanding opportunity for a super enthusiastic, high-energy, technology-passionate, success-driven individual.
Since you've worked with one of the top consulting firms, we know you are exceptionally bright and well-educated. As VMware drives our private cloud initiative forward, we need exceptionally astute Product Marketing Managers to champion our message. Specific Cloud experience is not necessarily needed, but big energy, big enthusiasm, big passion, and great communication skills are. In this role you'll be working on the most strategic and highest visibility initiatives at VMware. Join the evolution of the Private Cloud.
VMware (NYSE: VMW), the global leader in Business Infrastructure Virtualization, delivers proven virtualization solutions —from the desktop through the datacenter and to the cloud—that energize business, while saving energy. IT organizations in companies of all sizes rely on VMware and its industry-leading platform, VMware vSphere™, to achieve a more efficient, controlled and flexible IT environment. With 2008 revenues of $1.9 billion and more than 150,000 customers and 22,000 partners, VMware delivers the world’s most trusted solutions for virtualization, a strategic initiative that consistently ranks as a top priority among CIOs. VMware’s award-winning technology, market-leading position and culture of excellence provide our 7,000+ employees in 40+ locations worldwide with a platform for professional growth and the excitement of being an early-stage innovator.
The Product Marketing team in the Server Business Unit owns the go-to-market plan for VMware’s flagship datacenter product lines vSphere and vCenter, and is responsible for driving the execution of the go to market plan.
Product Marketing Manager, Virtualization Management
Product Marketing Manager for Virtualization Management owns the go to market plan for a specific vCenter products or set of products.
Job Description:
• Develop analyses of market size and potential, and customer buying behavior. Define the target markets for specific products and solutions. Develop customer segmentations based on firm-o-graphics (company size, industry, geography) and demographics (system administrator, Windows user, Linux user).
• Determine packaging and pricing for assigned product or set of products to optimize revenue generation in each target market segment.
• Develop appropriate positioning and messaging for different level audiences (end user, IT Manager, CXO) and for different target segments.
• Perform competitive analysis, define and communicate key VMware advantages.
• Create the whole spectrum of sales tools and collateral (PowerPoint presentations, datasheets, white papers, customer case studies, demos, and training materials) to communicate the value proposition of VMware’s products and solutions to customers and partners.
• Develop the sales and channel strategy for specific products and solutions. Analyze the sales cycle and channel mix for specific products and solutions, and formulate ideas and approaches to optimize the selling process.
• Define the overall marketing strategy for specific products and solutions. Work closely with corporate marketing to determine and execute lead generation, analyst relations, and public relations programs. Project-manage product launches.
• Create and drive innovative initiatives to drive the fast proliferation of VMware products and solutions.
Qualifications:
• BA/BS in Computer Science or equivalent; MBA desired but not required.
• Minimum 5 yrs leadership experience in technology product marketing or product management.
• Domain expertise in enterprise systems management helpful but not required.
• Technical background, preferably in datacenter or infrastructure software space, helpful but not required. Aptitude to quickly come up to speed on new technology concepts. Passion to evangelize a disruptive new technology.
• Excellent written and verbal communications skills. Ability to translate technology features into business benefits. Previous experience interacting with and presenting to C-level executives.
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